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Fortunate to be their exclusive branding partners for over fifteen years, Crystal Mastering is highly regarded in the music industry and are credited experts in their field.
The engineers needed a simple, well branded site with an easy-to-use content management system. Meeting all their requirements, WordPress proved to be the best ‘back-end’solution.
Bold in it’s own right, the Crystal ‘signarature-colour’ was an integral part of the front-end design. Its use would set them apart from all other competitive websites, which were generally flanked in boring, mono-chromitc, black and white palettes or used industry-typical graphics.
This fresh design allows easy navigation so browsers can find the right information. Also, it finally allows Crystal Mastering to showcase their state-of-the-art studios, ARIA Award credited works and maintain an online presence more efficiently, through blogs and social networking.